Caviar de Neuvic

The customer wanted an upscale, timeless logo with a strong logo symbol. The brand carried a particular concept of respect for sturgeon, by setting up a clinic within the rearing area to save the sturgeon after egg collection. Sturgeons fertilize themselves by spawning, which is why the logo represents the meeting of two sturgeons forming caviar eggs. The logo had to highlight the sturgeon and the letter N for Neuvic.